Ideation

"You put your foot in two worlds, the world of technology and the world where people live and their purpose, producing harmony between both."
Mitchell Kapor

Ideation

"You put your foot in two worlds, the world of technology and the world where people live and their purpose, producing harmony between both."
Mitchell Kapor

  • The Problem

    The need for change

    “If you only have a hammer, you tend to see every problem as a nail.”
    Abraham Maslow

    Problem is our daily source of food as well as the reason we exist. We consider problem registering a technique as well as an art. For this, we have structured ourselves to listen to those who want to share their problems with us. In this process we apply methodologies that encourage us to understand the problem under different perspectives then seeking ideas that have a high level of efficiency and effectiveness.

  • The Ideas

    the spark of change

    “One can resist the invasion of an army but one cannot resist the invasion of ideas.”
    Victor Hugo

    Ideas can be powerful agents of change, as long as they are implemented. This is our emphasis at sbridg. We analyze ideas until we have business models that are sustainable and profitable. We believe that when these ideas are generated without assumptions or paradigms, new trails can be found. For us, there is no idea that deserves to be disregarded.

  • The business model

    the roadmap of change

    “Once you understand business models you can then start prototyping business models just like you prototype products.” Alexander Osterwalder

    Every idea deserves a business model. It is the BM that allows the evaluation of the idea of ​​different perspectives, culminating in the opposition between estimated costs and projected revenues. Without a business model, the innovation process can become a mere sequence of trial and error, until the passion or the financial resources unfortunately goes to an end.

Development

“All growth depends upon activity.
There is no development physically or intellectually without effort, and effort means work.”
Calvin Coolidge

Development

“All growth depends upon activity.
There is no development physically or intellectually without effort, and effort means work.”
Calvin Coolidge

The paranoid quest for
perfect execution

Our team is now taken to the extreme of its implementing powers. Pay attention to detail is essential for us to deliver world-class products. The pilot phase gives way to the stage of repetition. At this stage we show our ability to scale our products to market segments that were previously defined.



The Product

The development team challenges

We seek to develop products containing a high content of disruptive innovation. Because of this we are often at the frontiers of knowledge in several areas. Therefore, our proximity to universities is not an option but an urgent and continuing need.

We take time to understand the culture and interests of the organizations working with us. Today we can say that we have healthy and prosperous relationships that permeate all involved. The management of projects involving academia and the private sector is one of our greatest strengths. Apply much effort to create models of relationship that has proved effective, allowing both academia and the private sector to achieve your goals without compromising the impact of the product on the market.

The customer

The search for innovative organizations

We premised that the first day of product development, should also be the first day of customer development.

As our products contain high levels of innovation, we understand that at first they are attractive to a well-defined market share: innovative organizations.

Therefore, the search for these organizations is a key factor for the success of our products. For this we have created a program of "early adopters" simple and challenging, seeking to attract companies that have innovation as a competitive strategy.

The market

The most awaited moment

Conquer a market is only for a few. The previous steps, however well executed, are not sufficient to achieve the latter goal. Rely on others to assist us in this achievement is something recurrent in our minds. We believe that the establishment of strategic partnerships with a willingness to share the results in a generous manner, without compromising our vision and values, is another ingredient to the success of our products in the market.

Portfolio

"There are two primary choices in life: to accept conditions as they exist, or accept the responsibility for changing them."
Denis Waitley

Portfolio

"There are two primary choices in life: to accept conditions as they exist, or accept the responsibility for changing them."
Denis Waitley

SUPPLY CHAIN ENABLEMENT

In a concise manner we can say that we develop software products that can provide process optimization in the supply chain through collaboration and transparency among the links in this chain.

We take time to understand the culture and interests of the organizations working with us. Today we can say that we have healthy and prosperous relationships that permeate all involved. The management of projects involving academia and the private sector is one of our greatest strengths. Apply much effort to create models of relationship that has proved effective, allowing both academia and the private sector to achieve your goals without compromising the impact of the product on the market.

Source Warehouse
Make the most out of your warehouse
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DEVICE ENABLEMENT & ANALYTICS

The new era of technology calls for an increasing number of devices connected to the internet, this market has called "internet of things". Our goal is to develop a software platform that enables ubiquitous and pervasive engagement of a myriad of sensors. This platform aims to build intelligent solutions in the sectors of health, agriculture, construction, transport, cities and shopping.

Deal Health
Your health assisted everywhere
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BROADCAST ORGANIZATIONS

The distribution of information within an organization is the theme of our line of work. We found that the excess of information currently available does not imply that this is coming to the appropriate people at the appropriate time. Today we are building software products that enable the real-time broadcast of information necessary and relevant to each individual team or an organization. We believe that these solutions should generate higher productivity to the company, as well as a relevant support to establish the organization's culture.


  • Because relationships are essential

    Have you every been to an event and asked yourself: Is my client already here? If he is here, where would he be? Where is the bigger concentration of investors? What are the most visited booths today? People's location, in real time and specific places, opens a possibility for people to be more assertive, and therefore, more effective when they are in events, fairs, congresses, and any other grouping of people.

Partners

"Your reputation is more important than your paycheck, and your integrity is worth more than your career."
Ryan Freitas


Partners

"Your reputation is more important than your paycheck, and your integrity is worth more than your career."
Ryan Freitas

  • Pedro Siena

    Pedro Siena

    A nonconformist serial entrepreneur searching for new ideas to create disruptive innovation for the good of organizations, and society.


    Linkdin -  Pedro Siena | Twitter - Pedro Siena

  • Ana Elisa

    Ana Elisa

    A Computer engineer dedicated to the study of human-machine communication trying to insert elderly in the technological environment, helping them to communicate and socialize with family through internet and mobiles.

    Linkdin - Ana Elisa

Contact

"Loyalty and friendship, which is to me the same, created all the wealth that I've ever thought I'd have."
Ernie Banks

Contact

"Loyalty and friendship, which is to me the same, created all the wealth that I've ever thought I'd have."
Ernie Banks






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Details:

Sbridg
rue de Croix, 7
2525
Le Landeron
Neuchâtel
Switzerland